呵護肌膚的美麗魔法

■Client: 基泰生活科技股份有限公司

以彰化基督教醫院的”醫美技術”與福泰飯店集團的”完美服務”為兩大專業後盾,基泰生活科技研發出專業級美肌保養品Lady Marian美魔力。以優雅、關愛、勇敢、專業的品牌基因,讓肌膚得到最妥善的照護,品牌識別結合字首L&M化成鑽石狀十字星芒,具有璀璨明亮、醫療及基督教的含意。

三系列包裝依不同族群、功效進行設計:
LaForêt「漾」系列:適合勇於嘗試的漾齡族群,設計上展現年輕的活力多彩。
Beauté「潤」系列:專為繁忙的現代女性解決乾荒、老化等肌膚問題,採用現代優雅的包裝風格。
Bioté「極」系列:為敏脆弱型肌膚所量身打造的高效完美面膜,包裝呈現專業呵護的形象。

Backed with the technology of aesthetic medicine of Changhua Christian Hospital and the perfect service of Forte Hotel Group, Gee Tai Health Products, Ltd is proactive in researching and developing the professional cosmetic products. In 2012, we developed a unique brand, and we had a sale of the road of the hotel aiming at tourists and the group of people who cares about their face.

Lady Marian – An elegant, caring, courageous, and professional brand coming from the “technology of aesthetic medicine” of Changhua Christian Hospital and the “spirit of service” of Forte Hotel Group. It allows your skin to get the best care based on a complete all-round way of thinking. The brand identity is the cross-shaped glints formed by the word L&M. The formation of the logo consists of the meaning of bright, medicine, and Christianity.

Lady Marian has categorized three series of facial masks based on different ages and requirements: The first is the LaForêt series which is suitable for young people who are brave to give everything a try. The design of the packaging shows young and beauty. The second is the Beauté series aimed at solving the skin problems of dryness, aging, and so on of modern women which are caused by environmental factors. The packaging shows elegance. The third is the Bioté series, an efficient and perfect facial mask designed for sensitive skin. The packaging is shows professionalism.

What we did

  • 品牌識別設計
  • 視覺平面設計
  • 包裝設計